Caryl Shaw
Independent
Caryl Shaw recently left Callaway Digital Arts in San Francisco, CA as an executive producer, managing the production staff as well as related production efforts from design/concept to release and through "live" updates of lifestyle and kids apps. Prior to joining CDA, Caryl was responsible for the ongoing development of ngmoco:) freemium games like We Rule, Godfinger and We City. And before ngmoco:), Caryl was a senior producer at EA/Maxis and worked on The Sims, SimCity and Spore franchises as the lead online producer. Having worked on websites, online applications, and video games for over 15 years, Caryl has a unique perspective of the industry, where it's been, and where it's going. She's spoken at many conferences about a range of topics including: How to enable and encourage your customers' creativity, Lessons learned making a Social Game for Facebook and Putting User-Generated Content to work in video games.