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Please note: this information refers to GDC 2015, check back for updates.

The sponsored Monetization Track at GDC will contain three full days of content (Wed-Fri), focusing on the current and future opportunities for monetizing social network titles across multiple platforms, free-to-play web and mobile games, kid-friendly online titles and large-scale MMOs. Leading payment providers will share the pitfalls, successes and best practices in this thriving and competitive marketplace. The sponsor programmed sessions will feature prominent industry executives giving their perspective on the latest developments in this critically important ecosystem.

Arrow View Monetization Sponsorship Opportunities


The Great Debate: Monetizing With In-App Purchases, Pay-for-Download or Advertising (Presented by Millennial Media)
Mark Robinson (Millennial Media)
A quick glance at the app stores reveals that three basic monetization models have emerged for games charging consumers directly, running ads within the game, and instigating the consumption of virtual goods or other in-app purchases. Each comes with its own set of advantages and challenges, and some developers employ a combination of these methods. In this session, industry experts from across the monetization spectrum will discuss the analyses that led to their decisions, and will offer suggestions to developers who are ready to go big, but aren't yet sure about the best way to generate optimal revenue.
Generating Value Beyond the Game: What Opportunities Are You Missing? (Presented by Digital River Inc.)
A moderated panel of industry experts will discuss how theyre creating merchandising, collectors editions and licensing programs to further engage consumers with their brands both pre- and post-launch. Learn how each of these tactics can result in immediate and incremental revenue opportunities and why some believe they also extend game interest and life. This session will provide next-step solutions whether you have an established or a new brand. See how others have optimized these programs to produce material results.


Platinum Monetization Sponsor

With 20 years of e-commerce experience, Digital River is known globally for providing widely-recognized game publishers and developers with innovative commerce, payments and e-marketing solutions. Last year the company processed over $30 billion in online transactions. Learn more about monetizing your games and meeting your direct-to-consumer revenue goals at

Monetization Gold + Food Truck Sponsor

Chartboost is the largest revenue platform for mobile games. We empower developers to find new players and monetize their games by providing them with the tools and analytics to make smarter decisions. Chartboost powers over 100,000 games and drives over twelve billion game sessions per month. For more information, please visit

Monetization Gold Sponsor

Fyber is a leading advertising technology company that empowers app developers to execute smart ad monetization strategies across all connected devices through a unified mobile supply side platform. Serving over 150 million unique users per month, Fyber works with thousands of the world’s leading developers, publishers and advertisers. For more information, visit

Monetization Gold Sponsor

Vungle is the way developers put video ads in apps. Vungle's breakthrough video ad-serving technology and user-first approach has led to its track record of success and made it necessary infrastructure for applications. Vungle was founded in 2012 and has offices in San Francisco, London, Berlin, and Beijing.