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CONFERENCE  

|    Programming
    MONETIZATION

The sponsored Monetization Track at GDC will contain three full days of content (Wed-Fri), focusing on the current and future opportunities for monetizing social network titles across multiple platforms, free-to-play web and mobile games, kid-friendly online titles and large-scale MMOs. Leading payment providers will share the pitfalls, successes and best practices in this thriving and competitive marketplace. The sponsor programmed sessions will feature prominent industry executives giving their perspective on the latest developments in this critically important ecosystem.

Arrow View Monetization Sponsorship Opportunities

2016 HIGHLIGHTED SESSIONS

A Compass for Growth: Engaging & Retaining Loyal Users (presented by AdColony)
Steve Nix (Yvolver)
They installed your app...now what? Learn how the top mobile app publishers are engaging and retaining users longer while maximizing monetization and minimizing SDK bloat. Join us as we break down best practices, must-have features, and the apps that are doing it right.
How to Protect Your Mobile Game Against Ad Fraud (presented by Chartboost)
Pepe Agell (Chartboost)
Fraud has been an epidemic in display advertising for over a decade. And with mobile advertising revenue expected to overtake display in 2018, fraudsters have taken notice and set their sights on mobile. Consequently, the multi-billion dollar mobile game industry has been hit the hardest. What's perhaps most troubling is that many developers aren't equipped to protect themselves. At Chartboost, our transparent philosophy has kept us on the cutting edge in the battle against fraud. At this talk, Pepe will present common examples of fraud in mobile gaming, the metrics you can monitor to be alerted of fraudulent activity, and how you can protect yourself against it. If you're marketing your games on mobile, you don't want to miss this talk.

2016 SPONSORS

Platinum Monetization Sponsor

With 20 years of e-commerce experience, Digital River is known globally for providing widely-recognized game publishers and developers with innovative commerce, payments and e-marketing solutions. Last year the company processed over $30 billion in online transactions. Learn more about monetizing your games and meeting your direct-to-consumer revenue goals at www.digitalriver.com.

Monetization Gold Sponsor

Chartboost is the largest revenue platform for mobile games. We empower developers to find new players and monetize their games by providing them with the tools and analytics to make smarter decisions. Chartboost powers over 100,000 games and drives over twelve billion game sessions per month. For more information, please visit www.chartboost.com

Monetization Gold Sponsor

InMobi is the worlds most powerful mobile advertising platform facilitating a wide range of monetization options for app developers through diverse ad formats including video/ rewarded video ads, custom-framed interstitials & native ads. InMobi reaches over 1.4 billion unique mobile devices & works with over 30,000 leading game & app developers. To learn more, visit www.inmobi.com.

Monetization Gold Sponsor

Vungle is the way developers put video ads in apps. Vungle's breakthrough video ad-serving technology and user-first approach has led to its track record of success and made it necessary infrastructure for applications. Vungle was founded in 2012 and has offices in San Francisco, London, Berlin, and Beijing.