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The GDC attracts over 17,000 industry professionals, and is the primary forum where programmers, artists, producers, game designers, audio professionals, business decision-makers and others involved in the development of interactive games gather to exchange ideas and shape the future of the industry. The GDC is also the home of the annual Independent Games Festival (IGF), the first and largest competition for independent games, as well as the Game Developers Choice Awards presented by Gamasutra.com.

Get the attention of this valuable market and stand out from your competition. With signage, giveaways, event sponsorships and more, you can stay top of mind with developers and the press throughout the GDC 2010.

Exhibitor Marketing Support Program

Take advantage of the great bonuses available to you as a GDC exhibitor or Expo suite holder. Each program below is designed to deliver additional attention, leads, traffic and higher return on your GDC investment. To upgrade to a higher tier, contact your sales representative.


GDC 2009 Attendee Demographics*

The Game Developers Conference provides multiple points of branding for your company to connect with the largest concentration of game industry professionals.

*All GDC 2009 attendees work in the game industry either in game development services or related fields:
  • Visual Arts 10.9%
  • Programming / Engineering 28.3%
  • Game Design 12.3%
  • Audio 4.2%
  • Production 7.2%
  • Business / Management 16.5%
  • Other 14.7%

*Other includes Content Acquisition/Licensing, students, educators, press/media, and other job functions

*GDC 2009 conference attendees develop for these platforms:
  • Console 33.1%
  • Handheld (DS, DSI, PSP, Microsoft) 13.1%
  • Mobile (phones) 13.3%
  • PC/Mac 49.2%
  • Web 18.4%
  • iPhone/iTouch 9.7%

*GDC conference attendees have an average of 6 years of experience, have worked on an average of 9.3 game titles, and published an average of 7 game titles.*

*GDC attendees manage 9 people directly or indirectly.*

*GDC attendees average development team size for their current project is 29.*

*Geography: 85% of GDC attendee are from North America with the balance mainly coming from Western Europe (9%) and Asia (5%).

*Top four actions attendees have taken as a result of attending GDC09:
  • Visited an exhibitor's website (62%)
  • Sent an email (53%)
  • Requested more information (44%)
  • Downloaded a GDC Session from myGDC Vault (43%)
*GDC 2009 conference attendees agree:
  • They were inspired (88%)
  • Their attendance helped their team (86%)
  • They heard interesting information about the industry they didn’t know before (79%)
  • They brought home specific ideas to improve their game (76%)
  • They can’t afford to miss next year(73%)
  • They made useful contacts they didn’t know before (72%)

*Source: 2009 Attendee Survey by Audience Insights

Come face to face with the future of the $11 billion game industry. Contact your sales representative today!


Expo Hours

The GDC Expo displays the latest tools, technologies and services in the game industry and puts you face to face with decision makers and developers from across the globe.

Thursday, March 11 10:00am - 6:00pm
Friday, March 12 10:00am - 6:00pm
Saturday, March 13 10:00am - 3:00pm

Business Center Hours

The GDC Business Center is located on the left side of the expo floor and features private meeting rooms, business suites and a business lounge. The business lounge is open to conference pass holders.

Thursday, March 11 9:00am - 6:00pm
Friday, March 12 9:00am - 6:00pm
Saturday, March 13 9:00am - 3:00pm

For GDC 2010 Exhibit & Sponsorship Opportunities, click here.

Click here to view GDC 2010 sales contact info.

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