"Test early, test often" is a popular mantra for player researchers in certain circles of development.
But what do you do with all that data you're gathering on how people play your game, especially when you're designing and testing your design decisions right up until the final days of development?
At GDC 2015, Electronic Arts lead researcher Veronica Zammitto (credited on EA games like Madden NFL 25 and NHL 14) will show you how to distinguish what to focus on and how to maximize findings from testing user experience in the last stages of production in a talk entitled "Moving the Needle: User Research at the End of the Production Cycle."
Designers, producers and player researchers should check it out for some practical advice on how you can best apply player research data to your late-stage efforts to tune your game and "move the needle" to hit that perfect sweet spot.
If all that doesn't interest you, don't worry -- conference officials look forward to announcing more GDC 2015 sessions in the months ahead.
A list of all announced talks is available in the online GDC 2015 Session Scheduler, where you can begin to build your conference week and later export it to the up-to-the-minute GDC Mobile App, coming soon.
GDC 2015 itself will take place March 2-6 at the Moscone Center in San Francisco. For more information on GDC 2015, visit the show's official website, or subscribe to regular updates via Facebook, Twitter, or RSS.
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