The Walking Dead: Crafting a Stylized World for the Mature Franchise
Jonathon Banks (Telltale Games)
Since Telltale Games is known for its stylized and colorful adventure games, creating appealing art for a mature franchise like The Walking Dead was a difficult task. Most post-apocalyptic zombie titles on the market are realistic, gritty, and desaturated. Telltale's approach was to create an artistically stylized world that provided a fresh perspective on a successful franchise. By merging the look of the comic with Telltale's familiar illustrative style, the studio created a visually striking game that appeals to devoted adventure gamers, comic enthusiasts, and hardcore zombie fans.