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A Week of Game Business & Marketing Lessons

Gain insight into game industry trends, identify business opportunities and network with platforms and developers to explore potential partnerships. Learn the latest approaches to marketing games including user acquisition, community building, and tips to secure coverage from press, streamers, and influencers.

Game Funding & Investment Summit

One-Day Summit | Monday or Tuesday | March 16-17, 2020

The Game Funding and Investment Summit is a one-of-its-kind GDC Summit focused on game, project, and company funding in the video game space. Featuring speakers and panelists from the venture capital, angel/seed, and project funding areas, the Summit will leave attendees with the knowledge to raise funding and forge partnerships to build your company or game, as well as tips and takeaways for active investors in the space.

Community Management Summit

One-Day Summit | Monday or Tuesday | March 16-17, 2020

Learn how to inspire, build, and maintain user loyalty and enthusiasm through the ups and downs of community opinion and adoption in the Community Management Summit. Hear industry experts share case studies and postmortems on cutting edge community management strategies and learn tips to align your community's needs and interests with your company's goals.

GDC 2019 highlights include...

Balancing Community and Business: Walking the Tightrope of Needs

Nick van Vugt (Uken Games)

Humanity: Beyond Data in Communities

Linda Carlson (Trion Worlds)

The Care and Feeding of Your Player Experience Team(s)

Tara Brannigan (5CA), Richard Kiernan (Wooga), Stephanie Bayer (Blizzard Entertainment), Stephen Reid (Viveport at HTC)

Core Concepts Sessions: Business & Marketing

Wednesday-Friday | March 18-20, 2020

The learning continues Wednesday through Friday with Core Concepts presentations. Check out the newly added 2020 sessions below.

Player Segments Based on Gaming Motivations: An Analysis of 400,000 Gamers

Nick Yee (Quantic Foundry)

Metrics to Track for Every User Acquisition Campaign

Jackie Yuan (Glu Mobile)

Incorporating Subscription to Increase Overall In-Game Revenue

Maggy Larouche (Ludia)

 

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Connecting the Global Game Development Community