Matias Myllyrinne, managing director of Remedy Entertainment, original creators of the acclaimed Max Payne series and the upcoming Alan Wake, has been announced as the second keynote for GDC Europe 2009.
In his keynote address entitled, "From Max Payne to Alan Wake: Creating Intellectual Properties the Remedy Way," Myllyrinne will share the key principles that have guided the company over the years in developing its games.
He will touch on the company's explicit goal to remain small, independent, and passionate about creating new IP, and will try to answer a very important question: how can boutique European studios create large games, compete and succeed in a quickly changing and ever-growing games industry?
As one of the key figures behind the company's success, Myllyrinne is responsible for handling Remedy's business affairs. Since joining the company in 1999, he has helped build Remedy into one of the region's leading independent game developers.
He's also heavily involved with Remedy's upcoming Alan Wake, due to debut exclusively on Xbox 360 in Spring 2010. It follows the writer Alan Wake as he battles dark forces against him and unravels the mystery behind his fiancee's disappearance.
The keynote announcement follows the earlier announcement of a keynote from CCP head Hilmar Petursson, who will be unveiling the studio's next project during his speech on CCP's growth.
In addition, other confirmed speakers for the August event include Flower's Kellee Santiago, who is joining Swords And Soldiers' Joost van Dongen, Zootfly's Bostjan Troha and Black Rock's Eduardo Jimenez at the three-day conference.
"Remedy revolutionized the action genre with Max Payne in 2001," said Frank Sliwka, Vice President European Business Development of Think Services Game Group. "Their keynote exemplifies a success story of high quality games produced in Europe and enjoyed worldwide. We are honored to welcome Myllyrinne to the stage."
GDC Europe will take place August 17-19 this year in Cologne alongside the inaugural GamesCom trade/consumer game event, and more information is available via the official GDC Europe website.
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